Sinclair Finance & Leasing


Founded in 1986 Sinclair Finance & Leasing transpired as a result of the Sinclair Group to offer credit to retail clients after increasing demand showed there was a niche in the market that the Sinclair Group needed to fulfill.
Sinclair Finance & Leasing currently has around 500 independent clients with a fleet standing at 2500 cars & commercial vehicles.

Each year our fleet profile has steadily increased to include larger accounts and our reputation for quality has ensured we are benefiting from excellent customer retention.  This growth was in fact awarded in 2008, with Sinclair Finance & Leasing being named one of Wales’ top 50 fastest growing companies – A fitting testament to our unrivalled customer care, flexibility and professional approach to fleet management.

Sinclair Finance & Leasingare currently a member of the South & West Wales Chamber of Commerce and pride themselves with the sponsorship of many local community Events – for instance Ty Hafen, Prince Philip Hospital Breast Care Charity, Llantwit School and sporting activities such as those below:

Sinclair Direct


Sinclair Direct has been established since 2001, trading off the arm of Sinclair Finance & Leasing, offering an extensive range of quality pre-owned and ex company cars.  We are very well known for our high standard of customer service throughout Bridgend, which has helped us to be named one of the Top 50 fastest growing companies in Wales, 2008, 2009 & 2010.

The way in which Sinclair Direct transpired was due to the escalating quantity of customers utilising Sinclair Finance & Leasing for their company car requirements. With vehicles reaching the concluding stage of their lease contract, it was the responsibility of Sinclair Finance & Leasing to then sell the vehicle – the used vehicles were originally vended to local traders until the concept of engaging into an individual unique used car sales venture was contemplated.

Sinclair Direct are also part of the largest motor group within Wales – Sinclair Group, which originated in 1945 as a non-franchised dealer of motor vehicles, selling new and used Jaguars, Triumphs and Rovers.  From it’s origins over 60 years ago it has now grown to a highly successful group with 19 motor retailers across South and West Wales, which include Audi, Mercedes-Benz, Skoda,Smart, Volkswagen and commercial vehicles.

Being part of the Sinclair Group, means following one of the essential core values of being environmentally aware and community focused.  This is why at Sinclair Direct we pride ourselves on working with the local community – sponsoring and supporting local charities, events, schools and teams as often as possible.  We have worked along side and sponsored Llantwit Major schools, Llantwit Major RFC, Swansea cricket club, Ty Hafen and Prince Phillip Hospital breast care charity.  Not forgetting our awareness of recycling in as many ways as we possibly can within our day to day business environment.

Sinclair Group- 70 years of business.

sincair group logo

Wales leading motor group has proved it is driving in top gear, after celebrating 70 years in the business.

The family-owned Sinclair Group, which sells more than 15,000 cars a year, has a turnover of £326 million and a 750 strong workforce, reached its landmark anniversary on 1st September 2015.

With 20 dealerships and the franchises for Volkswagen, Audi, Mercedes-Benz, Volkswagen Commercial Vehicles, Skoda, SEAT and Smart, the current chairman – and son of the Group’s founder – Gerald Sinclair, always knew he wanted to have a chain of dealerships across South Wales.

He said: “It’s hard to say where the ambition came from, but it was always there and I am immensely proud of where we are today.

“We have always invested in the business and our people to make sure we can deliver an excellent service to our valued customers and I truly believe this has led to our success.”

In addition to the Sinclair franchise portfolio, the motor group also offers Sinclair Direct, specialising in approved used vehicles, a new Approved Used Centre in Swansea, Sinclair Finance and Leasing services and manages two automotive bodyshop businesses.

As part of the company’s celebration, the Sinclair Group has launched a competition to win a once in a lifetime prize for the overall winner and his or her entire class. The lucky classmates will have the chance to take part in a training session with the Welsh Rugby Union squad in November. To win the exciting prize local school children have been invited to paint or draw their vision of how cars built in 2085 – 70 years from now – will look.

“This is not just my celebration,” said Gerald, “The business could never be where it is today without my team and customers so we are delighted to be working with the community to make our anniversary even more special.”

Gerald is now supported in the business by his two sons, managing director Andrew and director Jonathan.

And there is real optimism in the business for future development and growth.

Gerald added: “I think in 70 years’ time, we will be even bigger with my sons and hopefully their children helping to steer the business forward.”

“I have a superb team in place and wonderful family so I know the Sinclair Group will continue to be a strong driving force in both employment and performance for many years to come.”

A little bit about us.


Since trading began in 1945 when Mr Bill Sinclair opened the first garage in Port Talbot, known as Dan-Y-Bryn Garage, the company has been committed to achieving its aims.

The Sinclair Group now has 21 businesses across South Wales selling four brands of cars; Mercedes-Benz which includes Smart Cars, Audi, Volkswagen and Skoda along with a Volkswagen Van franchise in Swansea and Cardiff.

We currently employ more than 600 staff across our group and sell in the region of 5,000 new and used cars each year. We are committed to continuing the expansion of the company and the improvement of our existing business